Industry Applications: Sign Designer
“The Leica DISTOTM D8 helps me
get it right the first time.”
(Leeyau Chun Chuan,
Design Director)
Pinch Design is a multi-faceted
graphic design house who provides
creative services in the area of
Brand Identity & Communication
Design.
Pinch Design conceptualizes designs
appropriate for branding, and/or
logo and brand identity that are
unique to the products or services
profiled with the aim of raising
maximum awareness to achieve
the best possible outcomes in
targeted markets.
For all design services, Pinch Design
manages the entire process, from
conceptualising to printing, with
close supervision to ensure that
the best possible result at each
stage is attained within stipulated
deadlines.
Challenge
As an integral part of their work
involves the designing of store
layouts, in-store product displays
as well as the layouts for special
events such as product launches,
on-site surveys are frequently
undertaken by Mr. Leeyau himself.
Such surveys demand the mapping
out of the space in accurate
details to maximise cost savings
for his clients.
However, taking measurements on
site is by no means an easy task.
Often they have to be achieved
within several constraints such as
the presence of permanent fixtures.
Time limitation and prohibition
of assisting equipment such
as ladders and scaffolding, make
the measurements of heights a
mammoth task.
On top of these, the measurements
have to be taken without
disrupting ongoing activities and
causing inconveniences to present
occupants at the site.
While tape measurements are a
challenge for horizontal distances
longer than 50m, it’s the vertical
heights that pose the greatest
headache.
Digital pictures together with
scaling and measurements were
used the past - but not anymore.
Solution
With an unyielding determination
towards enhancing professionalism
to their clients, Pinch Design
spares no cost in employing the
most advanced measuring equipment
in the market today, namely,
the Leica DISTOTM D8, to overcome
the above-mentioned constraints.
Measurements are accurately
taken from a distance without the
need for much moving about and
disrupting ongoing activities.
Thanks to the advanced functions
provided by its 360° inclination
sensor, a wide variety of indirect
measurements can also be taken.
Moreover, the intelligent functions
of its auto-select min/max measurements
in the Pythagoras enable
general sections to be simply
scanned without the need to
struggle to keep a steady hand.
Result
In short, the use of the Leica
DISTOTM D8 attests to Pinch Design’s
ongoing professional commitment
to their clients in maximising time
and cost savings for them in that
the laser distance meter is in line
with its objectives of “getting the
task done right the first time”
without fuss but with accurate
and reliable results.
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